Oregon State Athletics to Launch Officially Licensed Trading Cards in Partnership with ONIT Marketing
September 07, 2023 | Football
CORVALLIS, Ore. – Oregon State Athletics, in conjunction with LEARFIELD's athletic multimedia rights holder LEARFIELD's Beaver Sports Properties and licensing agent CLC, has partnered with ONIT Marketing to create officially licensed trading cards of the Beaver Football Team.
"Seeing the new excitement around trading cards is incredible for both fans and student-athletes," said Kimya Massey, Deputy Athletic Director/Chief Operating Officer, student-athlete development. "The nostalgia surrounding trading cards is alive and well! The anticipation around which star you will get in each pack is a new level of excitement all Beaver fans will enjoy."
ONIT Marketing was founded in 2021. They are passionate about sports and are now working with universities across the nation to empower student-athletes and enhance the fan experience by developing beautifully crafted player trading cards.
"We are thrilled to announce this partnership recognizing and allowing NIL participation of the entire football team at Oregon State University," said ONIT co-founder Chad McCloud. "At ONIT Athlete, we firmly believe in empowering all student-athletes, and this partnership exemplifies our commitment to their success both on and off the field. By recognizing the value of their name, image, and likeness, we are providing Beaver athletes with an amazing opportunity, and the fans with a new way to engage with their team.? We are excited to be at the forefront of this movement and look forward to the positive impact it will have on the student-athletes at Oregon State University."
Fans can purchase at home football games in Reser Stadium this fall and online at https://onitathlete.com/
"We are excited to bring ONIT on as a corporate partner. They are experts on how to maximize the engagement between the trading cards and Beaver Nation," said Lucas Motta, General Manager of Beaver Sports Properties. "It was a fun sponsorship to build out."
ABOUT OREGON STATE ATHLETICS
Oregon State Athletics strives to Build Excellent Authentic Visionary Student-Athletes (Go BEAVS).
ABOUT LEARFIELD
LEARFIELD is a media, data, and technology services leader in intercollegiate athletics. The company unlocks the value of college sports for brands and fans through an omnichannel platform with innovative content and commerce solutions. LEARFIELD services include trademark licensing and branding; collegiate sports properties' multimedia sponsorship management; NIL solutions; publishing, audio, digital and social media; data analytics and insights; ticketing software; and ticket sales, premium seating, and fundraising services; campus-wide business and sponsorship development. Since 2008, it has served as title sponsor for NACDA's acclaimed LEARFIELD Directors' Cup, recognizing athletic departments across all divisions.
